Customer relationship management (CRM) provider Contactually was not specifically designed only for Realtors. However, a growing number of Realtors nationwide are using Contactually’s cloud-based software to stay in better contact with their clients and database, and the company continues to make their system work for Realtor needs.
Since the company launched at the end of 2011, the CRM systems Contactually provides have continued to make upgrades, many of which are perfect for those in the real estate industry — from agents, to teams, to brokerage firms.
Contactually brings together databases from numerous sources. This includes integrating with Gmail, Google contacts, Google calendar, Yahoo, AOL, Facebook, Twitter, 
LinkedIn, Skype, Foursquare, Tumblr, Flickr, Quora, Klout, Placester, and Zapier, as well as certain other CRM programs like Highrise, Salesforce, BombBomb, MailChimp, SugarCRM, CapsuleCRM, and Producteev.
The idea behind Contactually is to organize all of the users’ many networks and to help keep the users themselves more organized and focused on their relations with contacts.
Relationships can be tracked easily via Contactually’s dashboard. This is where the user will receive daily reminders on actions that need to be taken with certain contacts. Pipelines can show exactly what stage active contacts are in.
Individual emails can be created from within Contactually, as can mass emails to contact databases. Email templates and article sharing plugins are made available to all users. Contacts can be selected to be enrolled in various email programs and campaigns.
For those who need help on understanding all that this system provides, the company offers the Contactually Academy, which consists of a library of “how to” videos, along with daytime live training and support.
Using software that was introduced last year, companies and brokers who sign up their realty offices and agents to Contactually will have a broker dashboard, allowing the
m to see how often and how well their agents are using the CRM programs.
More information on what Contactually can do for Realtors can be found at Contactually.com.
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