Who can argue with the chance to save money and boost productivity at the same time? If these twin goals appeal to you, be sure to contact us to find out what are the latest Top Producer specials.

As a Top Producer affiliate, we have many PREVAs who are Top Producer Certified and are experts in the function and use of Top Producer 8i. Call us today for suggestions on how this comprehensive program can help you follow up on leads, track your listing marketing, manage your database and help you through your closings using action plans.

To sign up just visit Top Producer online or call Gabriel Koos at 1 888 547 5331.

REVStaffing virtual assistants dramatically boost client productivity. Take your next step towards better organization of your residential or commercial real estate business by sending us an email, or give us a call for a free needs analysis. We’ll be happy to discuss ALL of your unique business needs. Ask how we can give your business a LIFT!

Writing for an article directory differs somewhat from writing for your blog or website. While on your website or blog, you can talk about your history, explain why you are the best agent in the area and describe specific properties, these articles have to be informational but free of sales content. Read on for more details about writing for article directories.

Choose Effective Keywords

Good content for article marketing starts with keyword research. Choosing good keywords means your content will be more visible in the search engines, translating into more traffic to the article and then to your website or blog. An effective keyword or keyword phrase is one for which there are many monthly searchers and fewer web pages competing for the traffic. With fewer web pages competing for the same traffic, your article can rank higher in the search engines. The Google AdWords Keyword Tool is free and a good choice for keyword selection.

Write a Good Title and Subheadings

Start your article with a strong title. It should be relevant to your content, short and catchy. You want a title that will draw people in and make them want to read your content. Many people are drawn in by how-to titles, titles that ask a common question and those containing numbers, such as 5 Steps to Selling Your Home.

Include at least a few subheadings in your article. Subheadings help break up long blocks of text and give readers some idea of what to expect from the content below them. Include your keyword or keyword phrase in at least one of your subheadings.

Provide Informational Content

Think about the questions your audience wants answered and the problems it wants solved, and then write your content to provide solid answers and solutions. For article marketing, however, you’ll have to do this in a purely informational way. Provide general answers and solutions without discussing your business at all. For example, you could write about the qualities a person should seek in a real estate agent, but you can’t discuss your experience, skills, business, contact information or anything that could be considered selling your services. At the end of the article, often in a special resource section, you can mention your business and use a call to action to get readers to visit your website to learn more. This is where you’ll include links to your website or blog. Many article directories allow two or three links per article.

Length and Keyword Density

Each article marketing directory will have unique guidelines for article length and keyword density. It’s wise to familiarize yourself with them before you start writing. Generally, articles that contain between 400 and 700 words are good for article marketing. Most directories won’t accept very short articles, and you don’t want to give away too much by writing a very long article. Instead, stimulate readers’ appetites for the information you can provide, and then direct them to your website to learn more and get personal assistance.

Article marketing directories also differ in their preference for keyword density. If you use one keyword for every 100 words, however, you’ll meet most directories’ guidelines. In terms of percentages, many directories prefer a keyword density between one and four percent.

Let REVStaffing boost your productivity. Take the next step towards better organization and exposure for your business. Shoot us an email or give us a call for a free needs analysis.

Agent Profiles

A YouTube video can be excellent for showing a little personality and giving prospects a reason to choose you as their agent. The text profile on your website gives prospects insight into your expertise and experience, and your profile photo helps them put a name to your face. But with a video, you can use your smile, facial expressions, body language and winning personality to attract potential clients. This allows prospects to get to know you in advance and feel more confident about choosing you.

Neighborhood Tours

If a picture is worth a thousand words, a video can be worth 10 times as much. It can be difficult to do a neighborhood justice with static photos and text. With a high-quality video, however, you can bring a neighborhood to life. The key here is to do more than use a video to “show” a neighborhood. Instead, create a video that tells the neighborhood’s story. It should demonstrate the best the neighborhood has to offer, show off some key points of interest and give the viewer a feel for the local flavor.

Property Tours

You can also use YouTube to post videos of featured properties. Of course, you’ll want to present each property in the best possible light, which means creating videos that are free of clutter, out-of-control foliage and anything else that could be a turn off. You can include pricing and other important information in your video and provide links back to the related listing.

Question-and-Answer Sessions

Real estate buyers and sellers are full of questions, and you can use YouTube videos to answer them. As with your agent profile, these videos allow viewers to get to know you and get a feel for your personality. Viewers will benefit from the informative answers you provide and learn whom to contact for more information. When they’re ready to get started with the buying or selling process, they’ll remember how helpful you were and contact you!

Let REVStaffing boost your productivity. Take the next step towards better organization and exposure for your business. Shoot us an email or give us a call for a free needs analysis.

Last year, the REVStaffing virtual assistant team began utilizing Hootsuite, the first social media tool to offer message scheduling. They’ve got a nifty collection of tools to streamline the way we schedule updates, select profiles, and broadcast message to your audience.

This is the time of year when our clients are planning – and beginning to implement campaigns. But we all know that things can get complicated when you want to do multiple updates with specific times, dates and messages. Hootsuite offers convenience to social media scheduling with an editorial calendar view allowing everyone – clients AND REVStaffing – to organize updates in advance. Different versions of the application allow you to choose between daily, weekly or monthly schedules. Plus, you can edit schedules by dragging and dropping messages into set time slots; when agendas change, you can easily move your messages to different times.

Hootsuite also offers limited accounts, which is a must-have for REVStaffing’s client teams. Security is critical to prevent abuse and gaffes which can easily damage brand sentiment in a heartbeat. It enables designated team members, including contractors like REVStaffing, to share search streams and compose draft messages, but not to publish without your permission. Instead, messages are held in the scheduling calendar until they’re approved by an authorized teammate. That’s good for a deep sigh of relief!

Hootsuite is one of MANY tools with which REVStaffing can help your business be more productive. Send us an email or give us a call for a free needs analysis. Let’s work together! We’ll be happy to discuss the many ways in which we can serve ALL of your unique residential and commercial real estate business needs; ask how we can give your business a LIFT! Be sure to visit our website, and “like” us on Facebook at http://www.facebook.com/RevstaffingVAs.

We urge you to bookmark this page to return for updates. If you need assistance in the meantime, please contact us by email at info@revstaffing.com or phone at 855-738-7821, extension 703.

2011 REVStaffing^©