The LinkedIn insight tag, a snippet of JavaScript code you add to your website, is intended to be used by LinkedIn advertisers to track conversions. In addition, it gives you access to Website Demographics, a free reporting tool that provides information about the people who visit your site.

While account-based marketing (ABM) integrations rely on IP information and third-party data to understand who visitors are, LinkedIn is more accurate in identifying users because it relies on its own user data. This means LinkedIn can provide more information at a higher accuracy rate than most ABM systems can.

The best thing about the Website Demographics tool is that it’s free. You need to have a LinkedIn ads account but you don’t have to actually run any ads to gain access to the insights.

With this tool, you can get insights for your website as a whole or specific pages (which is helpful if you have multiple products and various types of consumers).

RevStaffing would be glad to help you add this to your website and google analytics.

Need help trying to juggle all of those admin tasks and transactions? REVStaffing can gladly assist you with those tasks! Let REVStaffing help you to achieve your goals and increase your potential! Complete a complimentary needs analysis survey, send us an email, or call 855.REVS.VA1 today!

Strong Social Media Presence

By creating a Facebook page for your business you can advertise your services and by following a few easy task attract a following. Try using the following tips a guideline and you can learn to drive traffic to your real estate Facebook page more efficiently.

Link Posting to Your Website
In a business Facebook page one of the main purposes is to get people to use your services. You want to direct your followers to your website, this is done by link posting around your page. By posting links on your page to specific pages on your website saves your followers time by going directly to that area in your website.

Make Followers Experience Personal
You want to keep your followers coming back so it is always good interact as much as possible. You should initiate conversations with open ended questions such as “What do you look for in a home?”, and create questionnaires or quizzes on your page.  These things allow your followers to become involved and continue visiting your page and website. You should also join in on conversation, respond to feeds that is related to your business and be sure that you reply to your follower’s questions and comments on your Facebook page.

Create Interest with Visuals
By integrating pictures, videos, and interactive content with your post. By doing this regularly keeps your followers interested and informed, it also breaks up to the having too much text. Post your links with attractive pictures of homes and their surrounding area to entice your followers to see what other homes that you have listed on your website.

Share Content on all Platforms
On your Facebook page and your website make sure that you make use of share plug-ins, so your followers can link from one to the other to access information on both easily. You should also connect with any other social media pages (Pinterest, Twitter, etc.) that you have to fully reach a wider online audience.

It’s a competitive market out there so let REVStaffing get you ahead of the game. Start preparing now.

Call REVStaffing today at 855-738-7821 or visit our website at www.revstaffing.com.

If you would like to discuss any possibly need you may have and would like REVStaffing’s assistance, click here to schedule an appointment.

Before we can talk about generating leads on social media, let’s define exactly what we mean when we talk about leads. Leads are simply potential customers who have expressed some interest in your real estate business and have provided contact information you can use to follow up with more information. You can then pass these leads directly to your VA or engage with them using a tailored content marketing program.

Generating Leads
Why is it important to think about how to generate leads on social media? Consider that 90 percent of decision-makers say they never respond to cold calls. On the other hand, 76 percent of buyers are ready to have a conversation on social media.

If you’re not producing your sales team with a steady stream of potential new customers, you’re doing your business a disservice. And you’re doing yourself a disservice too. Because lead generation metrics are a key way to prove the value of your social marketing efforts. Perhaps the greatest benefit of lead generation using social media specifically is the ability to focus on highly qualified leads through advanced targeting. After all, marketing analysis shows that improving the quality of leads is the most significant goal for marketers, while simply increasing the quantity of leads comes in third. Recent studies show that 70% of leads are generated thru social media.

The benefits of using social media to generate quality leads will also lead to an increase in website traffic and brand awareness for your real estate business. If you need help with your social media marketing let REVStaffing help you to achieve your goals and increase your potential! Complete a complimentary needs analysis survey, send us an email, or call 855.REVS.VA1 today!

*info courtesy of https://blog.hootsuite.com

Women in the U.S. were granted the right to vote on August 26, 1920.  That’s when the 19th Amendment to the U.S. Constitution was signed into law.

The woman suffrage amendment was actually first introduced to the U.S. Congress in 1978, but took 42 years before it received approval from both the House of Representatives and Senate.

In 1971, Congresswoman Bella Abzug introduced a resolution designating August 26 of each year as Women’s Equality Day.

 Every president has made a proclamation for Women’s Equality Day since 1972.

Need help with your real estate business? Give us a call at REVStaffing today at 855-738-7821, or visit our website at www.revstaffing.com.

If you want to find out how REVStaffing can help you with your real estate business, click here to schedule an appointment.

Following the above list of LinkedIn’s DO’s and DONT’s isn’t just part of good etiquette – some are part of the company’s legal user agreement which you agreed to upon creating an account. Stick to the list of “DO’s” and you’ll be sure to find this networking platform extremely beneficial to your professional career.

Need help creating, maintaining, and/or executing some of these best practices? Contact REVStaffing at 855.REVS.VA1 or complete our Client Services and Needs Survey.

PS…It’s our 10-year Anniversary and we’re giving away $1,000’s in prizes to Realtors in the US and Canada. Learn more and sign-up now for your chance to win!

We look forward to great discussions and sharing information with you.  You can find us at http://www.linkedin.com/groups?gid=7419180&trk=my_groups-b-grp-v.   Please make a request to join our group and we will accept your invitation. 

The REVStaffing team has experience creating and maintaining successful Linkedin pages for our clients.  Please call (855) 738-7821 or email us at info@revstaffing.com.

5 Tips to a great Linkedin photo

1.  Always use a photo

People want to make sure that they have connected with the right person so it is important to put a face with your name.  Often times, there is more than one person with the same name on Linkedin so pictures are important. 

2.  Use a Recent picture of yourself

We like to post photos that we like of ourselves but make sure it is a recent photo.  You don’t want to meet someone in person and have them think you look a lot older or different in person compared to your profile.

3.  You should be the only subject in the photo

It’s your professional profile picture, so the focus should be on you.  Do not include group shots, photos with your significant other, child or pets.

4.  Wear appropriate professional or business casual attire

It is best to appear in the photo as you would be seen in a business environment so dress accordingly.  We all have a favorite sports team or heaven forbid bathing suit but let’s keep our Linkedin photos professional. 

5.  Don’t use your company’s product or logo as a photo.

People who are searching for you on Linkedin want to o connect with you, so avoid displaying your company’s logo — unless it’s your company’s page. Once     they connect with you they can learn about your product and company from your profile.

The REVStaffing team has experience creating and maintaining successful Linkedin pages for our clients.  Please call (855) 738-7821 or email us at info@revstaffing.com

No need to have a separate personal and business page. Linkedin is your business page and it is best to develop your page for maximum results. 

Linkedin has been called a digital resume but it can be even more than that. Here are some tips to build a more powerful means of attracting and managing connections and to encourage more business opportunities.

• Optimize your personal profile by using appropriate Keyword Phrases in your Title and HEADING.Your title is important but your heading is a great opportunity to further describe and emphasize your skills and areas of expertise.
• Tagging your Skills allows you to add additional information that might be useful to your connections and business prospects. It will also enhance your search engine optimization (SEO) within Linkedin and the open web.
• Personally acknowledge and Welcome New Connections is a valuable strategy for developing relationships and standing apart from others who are just collecting connections. 
• Add Video to your Linkedin page to engage your connections or supply them with  additional information about you and your business.
• Tag your Connections so you can organize and share useful information with them.  It is a great way to build beneficial relationships that will serve you well in the future.
• Update your CRM with data from Linkedin.  People are diligent about updating their Linkedin page so use this current information to update your CRM throughout the year.  

The REVStaffing team has experience creating and maintaining successful Linkedin pages for our clients.  Please call (855) 738-7821 or email us at info@revstaffing.com