Recently, the I’d Rather Be Writing blog addressed the subject. They quoted Scott Abel, who put it perfectly: “In order to develop an active and engaged audience, you have to publish as much interesting and informative content as possible — as often as possible!” Scott noted the incredibly short shelf-lives of tweets and blog posts. The fact is, you have to keep publishing all the time:
“… Add to the mix the sheer volume of information on socially-enabled sites around the digital globe, and you’ll soon realize the best strategy for getting noticed is to publish as often as possible, 24 hours a day, especially if you are trying to reach a global audience.”
So how do you decide? First, you need to understand the difference in terms. A content creator is someone who identifies their audience’s needs, then moves to meet those needs by creating original and highly relevant content. This can be a listing blog, or it can be an informative narrative blog. When you create useful and valuable content, that content is not only absorbed and appreciated, but shared and re-shared – driving your readers right back to you.
A content curator is someone who sifts through the Web to find and deliver the most relevant content for their intended audience. A thoughtful content curator is more than just a broadcaster of information. In our marketplace, a content curator can regularly broadcast status updates – information about their market that’s useful and informative to their target audience.
The idea is to position yourself as a trusted resource online. Start by formulating a content strategy. Whether you are creating or curating, you can be sure that the content you share is valuable and useful to your intended audience.
When it’s time to choose your mode of operation, take your time and be open to the possibilities. Our social media specialists at REVStaffing can show you how you can expertly balance created content with curated content. Remember, the more you share ANY valuable content about your market, the faster your reputation as your market’s trusted adviser will grow.
REVStaffing‘s virtual assistants are professional users of a vast array of CRM tools. If you’re not yet a client, give us a call for a free needs analysis; we’ll be happy to discuss your unique social media needs! Be sure to visit our website, and “like” us on Facebook..
If you need assistance in the meantime, please contact us by email at info@revstaffing.com or phone at 855-738-7821, extension 700.
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By creating a Facebook page for your business you can advertise your services and by following a few easy task attract a following. Try using the following tips a guideline and you can learn to drive traffic to your real estate Facebook page more efficiently.
Link Posting to Your Website
In a business Facebook page one of the main purposes is to get people to use your services. You want to direct your followers to your website, this is done by link posting around your page. By posting links on your page to specific pages on your website saves your followers time by going directly to that area in your website.
Make Followers Experience Personal
You want to keep your followers coming back so it is always good interact as much as possible. You should initiate conversations with open ended questions such as “What do you look for in a home?”, and create questionnaires or quizzes on your page. These things allow your followers to become involved and continue visiting your page and website. You should also join in on conversation, respond to feeds that is related to your business and be sure that you reply to your follower’s questions and comments on your Facebook page.
Create Interest with Visuals
By integrating pictures, videos, and interactive content with your post. By doing this regularly keeps your followers interested and informed, it also breaks up to the having too much text. Post your links with attractive pictures of homes and their surrounding area to entice your followers to see what other homes that you have listed on your website.
Share Content on all Platforms
On your Facebook page and your website make sure that you make use of share plug-ins, so your followers can link from one to the other to access information on both easily. You should also connect with any other social media pages (Pinterest, Twitter, etc.) that you have to fully reach a wider online audience.
It’s a competitive market out there so let REVStaffing get you ahead of the game. Start preparing now.
Call REVStaffing today at 855-738-7821 or visit our website at www.revstaffing.com.
If you would like to discuss any possibly need you may have and would like REVStaffing’s assistance, click here to schedule an appointment.
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Women in the U.S. were granted the right to vote on August 26, 1920. That’s when the 19th Amendment to the U.S. Constitution was signed into law.
The woman suffrage amendment was actually first introduced to the U.S. Congress in 1978, but took 42 years before it received approval from both the House of Representatives and Senate.
In 1971, Congresswoman Bella Abzug introduced a resolution designating August 26 of each year as Women’s Equality Day.
Every president has made a proclamation for Women’s Equality Day since 1972.
Need help with your real estate business? Give us a call at REVStaffing today at 855-738-7821, or visit our website at www.revstaffing.com.
If you want to find out how REVStaffing can help you with your real estate business, click here to schedule an appointment.
]]>Everyone agrees that increasing consumer protection is a desirable goal. Nevertheless, the unforeseen ripple effects from these changes could seriously disrupt how the closing process is conducted.
The most serious issues that will result from the new changes handed down by the CFPB: The new rules will require a new three-day waiting period when there are any changes in the TRID forms. The recommendation is to allow an extra 15 days to close your transactions. In other words, 30-day contracts will now require 45 days, and 60-day contracts will require 75 days.
A change of this magnitude is going to create unexpected ripple effects across the industry, not only for agents and clients, but for mortgage and title professionals, too. What can you do to be prepared?
First, make sure you attend a TRID training as soon as possible.
Second, if you’re a broker-owner, own a Mortgage Company, or Title Company, take steps to change your documentation to the new system as soon as it becomes available.
Third, associations and other companies that provide contracts to the industry must have the new forms ready to go well before Aug. 1, 2015. This also means that agents and brokers will have to be trained on these new forms, over and above what is required by TRID.
It could be a tough transition at first. What will be particularly thorny are transactions closing in late July. If they fail to close by Aug. 1, 2015, how will they be handled? Does entirely new documentation have to be drawn? How long will the delays be?
As we move closer to the August 1st date change, advise your clients that there will be unexpected delays in obtaining loan approval, potential changes in the documentation during the transaction, and a host of problems we probably can’t even begin to imagine. Start preparing now.
Call REVStaffing today at 855-738-7821 or visit our website at www.revstaffing.com.
If you would like to discuss any possibly need you may have and would like REVStaffing’s assistance, click here to schedule an appointment.
**Courtesy of inman.com and Bernice Ross
]]>Lead generation and customer relationship management (CRM) platformKunversion LLC has rolled out a new user dashboard that’s mobile-optimized, integrated with Google Apps, and interacts with leads via text, email and chat before a user has to personally respond.
Tom Ray and Justin Tracy, co-founders of Kunversion, founded real estate lead generation platform Realty Generator LLC in 2001, ran it for six years and then, in 2007, sold it to Market Leader Inc., which remade its business around the technology.
Ray and Tracy are back with another lead-generation product in Kunversion, an all-in-one website, blog, CRM and lead-generation platform geared to brokers and teams that costs $1,000 per month for up to 30 users.
They launched Kunversion in early 2011 after three years of silence due to a non-compete clause associated with the sale to Market Leader, and are now ramping up to make a splash in the space, Tracy said.
The updated platform “is what we wanted to do from launch, but are just now rolling out,” said Tracy, who is also Kunversion’s chief technology officer.
Kunversion features an IDX website; a mobile-optimized, HTML5-formatted back end; Android and iOS mobile apps; free e-signatures from HelloSign; a drip email marketing platform; and handles the initial interaction with a lead with live chat. Every day from 8 a.m. to 1 a.m. Eastern time, Kunversion powers live chat from an outsourced team of 10 people who respond to leads on users’ Kunversion platform.
The system also automatically sends texts and emails to leads on a user’s behalf based on triggers like if a lead visits one house five times, checks out a just-listed home or hasn’t been on the site in a while.
The system’s dashboard view also helps users navigate the system to see details about each lead, prioritize leads into an “active” list and see activity properties laid out in a Pinterest-like grid.
With all that said, Kunversion is a one-stop lead-generation CRM that makes it easier for real estate agents to manage their business.
REVStaffing has the staff which is experienced with Kunversion. Whether you currently use or plan to start using Kunversion we can assist you.
Call REVStaffing today at 855-738-7821 or visit our website at www.revstaffing.com.
If you would like to discuss any possibly need you may have and would like REVStaffing’s assistance, click here to schedule an appointment.
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You will likely spend several hours together reviewing the background information for each client, where you are in the process, and what the next steps are. You will need to communicate directly with each client and answer his or her questions and concerns. You will have to write notes and add them to the files in case questions arise while you are away.
Wow, this seems like a bit of a headache…. Right?
Or, you could call REVStaffing. While you are resting and relaxing, we will be busy working behind the scenes on your behalf. Tending to the details of your business while you are worry free. Our team will burst into action, providing you with immediate support giving you peace of mind assistance for every project.
Our REVStaffing Professional Real Estate Virtual Assistants (PREVAs) are highly skilled in transaction coordination, blogging and advanced social media. We utilize all of the top tools to process your required tasks, efficiently and effectively. We are a Top Producer 8i certified company and in addition, we work with the tools our clients subscribe to including e-Edge, Max Avenue, Point2 Agent, Active Rain, MyRedTools, Leadstreet, LinkedIn, LoopNet, Postlets, PowerSites, RainMaker, Real Estate Tomato, WiseAgent, Basecamp, Highrise, Ixact Contact, and many others.
For more detailed information, click on the link “How Virtual Can Be Vital To My Business” which explains virtual assistance; the advantages and disadvantages of both Virtual Assistants and in office assistants. So you can take that much needed break, and leave the worrying to REVStaffing. We are even available at a moments notice if there is a one time or multiple tasks.
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Real estate agents use to have a sign-up pad and paper for visitors and then the agent would have to transfer the information for follow up. Now by using your tablet to sign in visitors, Open room Pro offers you a great way to collect information from potential clients who visit your open houses. In a matter of seconds you can input a potential client’s name, email address, number of bedrooms they are seeking, and more. Open Room Pro will save all of the data in its address book (this can be exported into a .cvs file), you can also personally email every client that has been put in the system thanking them for visiting. If they have any questions with a response from the email it will come directly to you.
Here are some Features of Open Home Pro:
There are many more features that Open Home Pro has, if you are not currently using this app you may want to check it out and see if it works for you.
Need help staying in contact with all the leads that will soon be coming your way? REVStaffing can gladly assist you with those tasks! Let REVStaffing help you to achieve your goals and increase your potential! Complete a complimentary needs analysis survey, send us an email, or call 855.REVS.VA1 today!
]]>Real estate agents who use the Point2 Agent marketing system are able to enhance their web presence in numerous ways utilizing the impressive websites, broad listing combinations, and brilliant lead management results.
Aside from creating a platform for the modern real estate agent. Point2 also provides up to minute data information essential for the consumer, property managers and the investor alike. Giving the homebuyer and real estate professional’s knowledge and a competitive advantage in the marketplace.
Point2 Agent system is mobile friendly and is easily accessible for anyone to use, they have tech support and is available to use Monday thru Friday from 8:30 am to 8:30 pm CST.
The Point2 Agent is a marketing tool for those in the real estate industry who want to expand their business into the ever growing social media market. For more information about Point2 Agent, please call customer support at 1-866-977-1777 or go to http://www.point2.com.
Need help staying in contact with all the leads that will soon be coming your way? REVStaffing can gladly assist you with those tasks! Let REVStaffing help you to achieve your goals and increase your potential! Complete a complimentary needs analysis survey, send us an email, or call 855.REVS.VA1 today!
Since the company launched at the end of 2011, the CRM systems Contactually provides have continued to make upgrades, many of which are perfect for those in the real estate industry — from agents, to teams, to brokerage firms.
Contactually brings together databases from numerous sources. This includes integrating with Gmail, Google contacts, Google calendar, Yahoo, AOL, Facebook, Twitter, LinkedIn, Skype, Foursquare, Tumblr, Flickr, Quora, Klout, Placester, and Zapier, as well as certain other CRM programs like Highrise, Salesforce, BombBomb, MailChimp, SugarCRM, CapsuleCRM, and Producteev.
The idea behind Contactually is to organize all of the users’ many networks and to help keep the users themselves more organized and focused on their relations with contacts.
Relationships can be tracked easily via Contactually’s dashboard. This is where the user will receive daily reminders on actions that need to be taken with certain contacts. Pipelines can show exactly what stage active contacts are in.
Individual emails can be created from within Contactually, as can mass emails to contact databases. Email templates and article sharing plugins are made available to all users. Contacts can be selected to be enrolled in various email programs and campaigns.
For those who need help on understanding all that this system provides, the company offers the Contactually Academy, which consists of a library of “how to” videos, along with daytime live training and support.
Using software that was introduced last year, companies and brokers who sign up their realty offices and agents to Contactually will have a broker dashboard, allowing them to see how often and how well their agents are using the CRM programs.
More information on what Contactually can do for Realtors can be found at Contactually.com.
Be sure to like us on Facebook or follow us on LinkedIn for up-to-date information on tools to help you grow your business.
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